Paid Media Analyst (Early Careers)

at  Impression Digital

Impression is a multi-award winning, high growth digital marketing agency based in Nottingham and London.
Impression recently took home the award for the Best Large Agency to Work for and we continuously strive to ensure the best possible work-life balance for our team.
As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us and there is ample opportunity for you to progress to the next level.
We are also very proud to have been listed on the “Flexa 100” Most Flexible Companies to work for and to be officially recognised as a Great Place to Work.
As our agency continues to grow, we are looking for an enthusiastic Paid Media Analyst (Early Careers) to grow with us and become a part of our journey.
Impression are now taking applications for an early-careers position within our Paid Media department. This is an exciting opportunity for an enthusiastic individual to join the company within an entry-level full-time role.
We are looking for bright and motivated individuals who are excited at the prospect of working in a fast-growth digital marketing agency. These roles involve supporting our team across a portfolio of existing clients and new prospects to improve their digital marketing performance (specifically across Paid Search and Paid Social advertising).
As a successful candidate, you will be provided with all the training you need to progress within the business. We want rising talent to grow with us and there is ample opportunity for you to progress to the next level.
We are also very proud to have been listed on the “Flexa 100” Most Flexible Companies to work for and to be officially recognised as a Great Place to Work.

DESIRED EXPERIENCE

• Any marketing-related experience is beneficial
• Ideally experience in digital marketing or similar (SEO, PPC, programming, PR, social, design, copywriting and editing)
• Completion of Google Digital Garage, Google Ads Certifications and/or Google Analytics Individual Qualification, or equivalent experience with Google Analytics or Ads, or Meta Blueprint.
• A demonstration of passion in a subject, topic or activity outside of degree study
• Any relevant accreditations or study
• A demonstration of keeping up to date with industry changes (e.g. reading relevant industry blogs or attending events)
  … Not ticking all the boxes?
  Don’t worry, here at Impression we promote a culture of learning and development so we’ll help you out! There is research to suggest that women and people of colour are less likely to apply for roles in which they don’t meet 100% of the requirements but at Impression we want to ensure everyone is encouraged to apply with us. Equity, diversity and inclusion are integral to Impression’s recruitment process and we are committed to ensuring your experience with us is equal, fair and non-discriminatory.

The purpose of the Paid Media role is to help increase a client’s return on advertising spend while managing their accounts and campaigns across a variety of platforms. These include (but are not limited to:

• Google and Microsoft Ads for Search, Shopping and Display ads
• Meta (Facebook & Instagram) and TikTok for Social ads
• YouTube for Video ads

Typical activities will include keyword research, campaign building, ad copywriting, optimising accounts and reporting on performance, with client communication as part of the role too.