Paid Search & Digital Analyst

at  Orchard Marketing

Orchard Marketing is part of the Enero Group. As a Group, we proudly acknowledge the traditional custodians of the land on which we operate, the Gadigal People of the Eora Nation. Our Innovate, Level 2, RAP endorsement aims to nurture, develop, encourage, and include Aboriginal and Torres Strait Islander talent, partners, and advisors both in our own agency, and across the broader industry. As such, we encourage peoples of all backgrounds to apply.
Technology is changing the world around us and yes, some people tend to focus on why that change is bad – it makes us uncomfortable; it breaks our status quo, it feeds our uncertainty – but at Orchard we choose to see it differently. Technology can make lives better. It can make businesses better, brands better and experiences better. It can be the change we want to see in the world.
Which is why, at Orchard, we rally around a single purpose: to invent better outcomes through creativity and technology. Those better outcomes can only exist in the context of people irrespective of if we label them users, customers, patients or clients.

THE OPPORTUNITY:

We are seeking a talented Paid Search & Digital Analyst to join a part-time basis - with experience in website analytics to join the Orchard Strategy team. You’ll be responsible for end-to-end management and optimising of paid search campaigns across various platforms, while also leveraging website analytics to drive data-informed decisions. This role requires a strong analytical mindset, strategic thinking, and a passion for driving business results through digital marketing efforts.

PLATFORM EXPERIENCE:

• Essential: Google Ads, Bing Ads. Adobe Analytics, Google Analytics 4 & Adobe Test & Target.
• Google Sheets / Excel (Advanced).
• Tag management Tools (E.g. Google Tag Manager.

Please refer the Job description for details