Life Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living.
This Marketing Manager role will be based in Milan (hybrid role) and reporting to Marketing Manger Ortho Italy and will be in charge of implementing the strategic approach necessary to achieve targets for sales, gross profit and operating profit in a complex market incorporating the core areas of Focus Trauma across our hybrid go-to-market models (Direct & In-Direct) across Italy, for Trauma division.
What will you be doing?
Support development and help drive the Trauma marketing plan for Spain and responsible for the Implementation of activities, applicable to the assigned product portfolio.
Deliver both the sales and profitability targets of all portfolio products in line with budget and targets.
Devise local strategy where appropriate to achieve financial targets
Structure action plans.
Based on KPI’s, continually evaluate and revise/update all plans and activity.
Assist with recommending and preparing sales and gross profit budgets, ensuring the target is challenging,
yet feasible to achieve and maintain within resource allocations.
Monitor monthly results of both sales and gross profit, and modify pricing/promotional support/action plans.
Accordingly (ie. this may take the form of short/medium term contingency plans to counter significant.
Variances). Report monthly to the Trauma Business Manager and BUD as requested.
Constantly assess product groups for potential cost savings, volume growth and profit improvement opportunities.
Spend agreed proportion of time in field with customers and sales team, ensuring contact is maintained/established with key accounts, relevant to the product portfolio.
Develop/maintain close links with professional bodies (i.e. AOA, etc) relevant to portfolio.
Attend trade displays/conferences wherever appropriate and/or directed
Support sales training team with product training and provide comprehensive follow-up and support packages where appropriate for and in conjunction with the training department.
Forecasting and portfolio management (including deletions and stock control)
New Product Development/Introduction.
Market research activities where required to incorporate: New product performance/opportunities, Pricing control (both tender and market), Lead pricing strategy for private and public sectors.
Monitor and/or support pricing and commercial teams to achieve: S&N revenue and profit objectives, Interaction with other business segments and Internationally.
Key Customer Account Development (for brand portfolio), collaboration with the Sales Force.
Managerial and partnership: Assist with setting marketing goals and objectives to support the Region’s and Company’s vision and principles and report on these as required.
Professional Ethics: Be fully conversant with and ensure everyone adopts the S&N vision mission philosophy in all day-to-day and Compliance.
What will you need to be successful?
Marketing/ sales/ science postgraduate or industry related qualifications
Desirable MBA or Post graduate business studies (in process of gaining qualification)
Strong industry experience with a background in sales or marketing management. Marketing experience Successful track record with implementing a marketing strategy. Clear illustration of the understanding and initiative to build a strong marketing strategy
Strong marketing & sales skills
Superior Interpretation of product techniques and procedures
Deep understanding of the medical device industry, market drivers
Comprehension of all compliance issues
Advanced Microsoft Office proficiency
Italian and English fluent
Competencies
Ability to think strategically and implement strategy
Strong eye for business and analytical abilities
Forward looking and drives continuous improvement throughout the
organisation, committed to excellence
Highly focused on exceeding customer expectations
Highly effective social skills and the ability to develop
relationships with internal and external customers
Excellent written and verbal communication skills
Ability to work well within a matrix environment
Travel Domestic- up to 30%; international- up to 5%
You. Unlimited.

We believe in creating the greatest good for society. Our strongest investments are in our people and the patients we serve.

• Inclusion, Diversity and Equity: Committed to Welcoming, Celebrating and Thriving on Diversity, Learn more about our Employee Inclusion Groups on our website (https://www.smith-nephew.com/)
• Your Future: Generous annual bonus, Save As You Earn share options.
• Work/Life Balance: Flexible Vacation and Time Off, Paid Holidays and Paid Volunteering Hours, so we can give back to our communities!
• Flexibility: Hybrid Working Model (For most professional roles).
• Training: Hands-On, Team-Customised, Mentorship.
• Meal allowance

Applications:
If you share our passion for pioneering innovation and can demonstrate how you meet the criteria outlined, we would love to hear from you.
We continue to actively build an environment where every individual can fulfil their potential and be proud ambassadors for Smith & Nephew, our customers and their patients.
We value the diversity of our people and welcome applications from everyone.

li – ar2

LI-Hybrid

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Please refer the Job description for details