Product Marketing Manager

at  Ascension

REQUIREMENTS

Education:

• High School diploma equivalency with 3 years of cumulative experience OR Associate’sdegree/Bachelor’s degree with 2 years of cumulative experience OR 7 years of applicable cumulative job specific experience required.
• 3 years of leadership or management experience preferred.

WHY JOIN OUR TEAM

When you join Ascension, you join a team of over 134,000 individuals across the country committed to a Mission of serving others and providing compassionate, personalized care to all. Our inclusive culture, continuing education programs, career coaches and benefit offerings are just a few of the resources and tools that team members can use to create a rewarding career path. In fact, Ascension spent nearly $46 million in tuition assistance alone to support associate growth and development. If you are looking for a career where you can grow and make a difference in your community, we invite you to join our team today.

RESPONSIBILITIES

We are seeking a dynamic and driven Product Marketing Manager to join our team and support the marketing and go-to-market strategy for our portfolio of micro-apps developed in-house. These applications are instrumental in enhancing the workflows of clinicians, caregivers, and healthcare staff within our extensive health system across the United States. The successful candidate will play a pivotal role in ensuring widespread adoption and awareness of these micro-apps at both stakeholder and user levels.

KEY RESPONSIBILITIES:

• Support the development and execution of product marketing strategies for new applications and feature releases.
• Create engaging marketing collateral, including presentations, emails, newsletters, and training materials, to effectively communicate product updates and enhancements.
• Support the development and execution of product launch activities and events, including webinars, and training sessions, to ensure widespread adoption and usage.
• Analyze and track the effectiveness of internal marketing campaigns and initiatives, providing insights and recommendations for optimization.
• Stay current on industry trends, competitor offerings, and best practices in internal product marketing, incorporating learnings into future strategies.