Product Marketing Manager

at  Prometeia

Are you curious? Would you like to get involved, become part of a dynamic company and have the opportunity to contribute to innovation with your work and your skills?
Prometeia offers you growth and training opportunities in a Group with over 1000 professionals working with more than 500 clients in 20 countries around the world. We are looking for Consultants who will support project manager and will join work teams specializing in risk management, operating on consulting projects for Italian and international financial intermediaries.

EDUCATION AND EXPERIENCE:

• At least 6-7 years’ experience in product marketing, preferably with specific skills in the sector of software solutions for financial institutions (banks, institutional investors and asset managers)
• In-depth knowledge of the main digital marketing tools and techniques related to the product.
• Excellent analytical and research skills, with demonstrated ability to understand and interpret product marketing trends of software solutions similar to those of Prometeia
• Excellent command of the English language (C2 is highly recommended)
• Proactive, curious and results-oriented attitude, with the ability to also work in “greenfield” markets.
• Strong communication skills and ability to collaborate with multidisciplinary teams.

• Plan and implement product marketing strategies for Prometeia’s software platforms, in close collaboration with the External Communication team and the pre-sales and sales teams, in line with Prometeia’s branding strategy.
• Develop and manage targeted marketing campaigns to increase product awareness and generate qualified leads.
• Collaborate with the visual identity team to implement product marketing strategies (product name, graphic design) that maximize the attractiveness of the solutions on the market.
• Collaborate with the pre-sales and sales teams to define the commercial messages to be conveyed through the group’s various media channels: website, social networks, newsletters, brochures, etc.
• Monitor and analyze marketing campaign performance metrics to continuously optimize strategies.
• Plan, contribute to the organization and participate in events aimed at promoting Prometeia solutions, in Italy and especially abroad.
• Monitor competitors’ product marketing strategies regarding software solutions similar to those of Prometeia.