Product Marketing Manager SME Acquisition

at  Pluxee

Brussels, Région de Bruxelles-Capitale - Brussels Hoofdstedelijk Gewest, Belgium -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate25 Jul, 2024Not Specified30 Apr, 20244 year(s) or aboveGood communication skillsNoNo
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Description:

YOUR RESPONSABILITIES:

  • Lead the product go-to-market strategy and execution plan for your stakeholders (segment B2B – SME : small and medium enterprise)
  • Define and execute marketing actions plans to grow our business in the SME segment throughout various marketing channels
  • Define and execute product launch plans in close cooperation with the product management team
  • Run market research to understand the needs and build detailed personas of your SME-customers
  • Define positioning, combining products into narratives addressing stakeholders (B2B, SME) segmented needs
  • Work closely with digital marketing and communication teams on marketing plan execution
  • Define and monitor objectives with relevant KPIs for your stakeholder to support the product objectives and company OKR’s
  • Ensure internal alignment on go-to-market activities and objectives with Merchant, CX and Sales teams
  • Define and execute product training plans for internal teams
  • Represent the product marketing team for your stakeholder in go-to-market related PODs

How To Apply:

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Responsibilities:

Please refer the Job description for details

REQUIREMENT SUMMARY

Min:4.0Max:6.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Proficient

1

Brussels, Belgium