Product Portfolio Specialist (PPS) — Hematology (Centre) (f/m/x)

at  Sysmex Italia srl

We’re looking for a Product Portfolio Specialist (PPS) in Hematology to help us boost the company to the next level. We want you to for your tenacity and results oriented. You’re hard-working, motivated to make a big impact, and you persevere until the job is done.
Initiative and growth mindset. You often come up with ingenious ways to reach your goals. In addition, you’re constantly analysing the market to implement new ideas and opportunities.

As an expert professional in your area, you execute Hematology marketing plan in the assigned territory and be the subject matter expert (SME) thoughtout the sales process:

• Strength relationship with KOL leaders and Important decision makers on the assigned territories;
• Translate Sysmex Strategy and marketing plan into field initiatives and activities
• Is active part of the sales process for public tenders and complex RfP, performing product presentations and solution selling;
• Drive increase of Market Share in the assigned territories and expand the Sysmex’s Share of Wallet on its Lighthouse accounts

OUR COMPANY

Sysmex Italia is specializing in health technology, specifically in vitro diagnostics. Founded in 2008, it focused its efforts on cancer diagnosis, and have evolved and grow to the haematology sector, supporting healthcare professionals and patients around the world with a broad range of medical diagnostic products and solutions in a variety of fields.
We value continuous improvement, diverse teams and autonomy which drive our collaboration, and we are seeking colleagues who would be eager to be part of it!

JOB REQUIREMENTS

• Degree in Medical Sciences or equivalent. PhD is a plus
• Business Management qualification would be plus
• Fluent English;
• Proficient with MS Office (Power Point, Excel, Word)

GENERAL PROFESSIONAL EXPERIENCE:

• 3-5 years of cumulative experience on IVD industry in commercial functions (sales, marketing, or application support)
• Hands-on experience in the field is a plus

PROFESSIONAL EXPERIENCE FOR THE POSITION:

• Scientific and Product knowledge (Expert) in Hematology
• Previous experience in sales is a strong plus
• Excellent oral and written communication skills including making impactful presentations.
• Solution Selling
• Tender management

• Lead all marketing activities in the assigned territory, in alignment with Sysmex strategy and marketing plan;
• Responsible to achieve the expected ROI of marketing initiatives
• Together with Sales team, responsible to achieve all sales objective and key commercial metrics,
• Have an in-depth knowledge of Sysmex Solutions, their value proposition, impact customer’s operations and key differentiator with competitors;
• Able to articulate and discuss scientific and clinical value with laboratory stakeholders and physicians;
• Perform class-room and on-the-job training to the sales team to drive sales excellence
• Gain valuable insights on market, competition, and customer evolution to improve marketing strategy and objection handling;
• Prepare analysis of market trends and competitive presence and strategy in the market;
• Identify sales opportunities and develop tailored-mades solutions together with sales, application, and service team;
• Apply value selling methodologies by understanding needs and critical success factors, showing the benefits solutions for each stakeholders;
• Lead the preparation of technical documentationt for public tenders and post-award analysis of prices and competitive materials;
• Provide information to the legal team in case of tenders-related lawsuits;
• Support all activities related to product lifecycle management;
• Partecipate to events and congresses, both at local and national level;
• Maintain effective internal relationships by engaging with relevant individuals and functions and mobilizing the right resources to drive commercial success;
• Trace the sales process and activities by maintaining updated information on the CRM system, including pipeline progress, areas of risk and opportunity, and follow-up of action plans;
  This role requires the employee to be able of visit clinical laboratories and departments