Regional Partner Manager - Partner Marketing, Programs and Enablement

at  Broadcom

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Job Description:
Company Overview: Broadcom is a leading technology company dedicated to fostering strong partnerships to drive mutual growth and success in the market. We are committed to delivering innovative solutions and exceptional value to our customers through our partner ecosystem. As we continue to expand our reach, we are seeking a talented individual to join our team as a Regional Partner Manager, focusing on partner marketing, programs and enablement for the VMware software solutions.
Job Description: We are seeking a dynamic and results-driven Regional Partner Manager to lead partner marketing, programs and enablement initiatives within the assigned Asia Pacific and Japan region. This role is a hybrid position that combines elements of partner program management, partner marketing, non-technical partner enablement and business development. The successful candidate will work closely with our channel partners to drive joint marketing activities, enable their sales teams, and accelerate revenue growth.

Key Responsibilities:

• Develop and execute regional partner marketing plans, and MDF process, in collaboration with assigned channel partners to drive awareness, demand generation, and pipeline acceleration.
• Act as the primary point of contact for assigned partners, building strong relationships and serving as their advocate within the company.
• Collaborate with partners to identify commercial segment sales opportunities, develop co-marketing campaigns, and execute marketing activities to drive partner-led revenue growth.
• Promote, create and deliver partner enablement programs, including training sessions, workshops, and sales tools, to empower partner sales teams to effectively position and sell our solutions.
• Work closely with in-country and regional sales teams to align partner activities with sales objectives and drive partner-led revenue attainment.
• Develop and manage partner programs, incentives (MDF and Funded Heads), and promotions to drive partner engagement, loyalty, and revenue attainment.
• Monitor and analyze partner performance metrics, provide regular reporting and insights, and make recommendations for optimization and improvement.
• Stay informed about industry trends, competitive landscape, and partner ecosystem developments to identify new opportunities and best practices.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field.
• Minimum of 7 years of experience in partner management, channel management, or related roles in technology.
• Proven track record of driving successful partner engagement, enablement, and revenue growth through strategic marketing initiatives.
• Strong understanding of marketing principles, demand generation strategies, and channel partner dynamics.
• Excellent communication, negotiation, and relationship-building skills, with the ability to influence and collaborate effectively with internal and external stakeholders.
• Strategic thinker with strong analytical and problem-solving abilities.
• Self-motivated and results-oriented, with the ability to thrive in a fast-paced, dynamic environment.

Join Our Team: If you are passionate about building and nurturing strategic partnerships, driving joint marketing initiatives, and accelerating revenue growth through channel partners, we want to hear from you! This is an exciting opportunity to play a key role in shaping the success of our partner ecosystem and driving mutual value for our company and our partners. Apply now to join our dynamic team and take your career to the next level!
Broadcom is proud to be an equal opportunity employer. We will consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We will also consider qualified applicants with arrest and conviction records consistent with local law.
If you are located outside USA, please be sure to fill out a home address as this will be used for future correspondence

• Develop and execute regional partner marketing plans, and MDF process, in collaboration with assigned channel partners to drive awareness, demand generation, and pipeline acceleration.
• Act as the primary point of contact for assigned partners, building strong relationships and serving as their advocate within the company.
• Collaborate with partners to identify commercial segment sales opportunities, develop co-marketing campaigns, and execute marketing activities to drive partner-led revenue growth.
• Promote, create and deliver partner enablement programs, including training sessions, workshops, and sales tools, to empower partner sales teams to effectively position and sell our solutions.
• Work closely with in-country and regional sales teams to align partner activities with sales objectives and drive partner-led revenue attainment.
• Develop and manage partner programs, incentives (MDF and Funded Heads), and promotions to drive partner engagement, loyalty, and revenue attainment.
• Monitor and analyze partner performance metrics, provide regular reporting and insights, and make recommendations for optimization and improvement.
• Stay informed about industry trends, competitive landscape, and partner ecosystem developments to identify new opportunities and best practices