Sales and Marketing Manager

at  Stellenbosch University

Duties/Pligte

• Devising appropriate strategies to actively market the gymnasium and the different product offerings to the pre-identified target markets in and around Stellenbosch, with specific emphasis on digital marketing strategies;
• Providing sales and marketing assistance to the gymnasium located at the Tygerberg Medical Campus as well;
• Establishing, managing and monitoring the development and the successful implementation of all sales, advertising and marketing strategies, including social media channels;
• Ensuring that the Standard Operating Procedures (SOP’s) are developed, established and implemented across the sales and customer care departments within the gymnasium;
• Establishing and implementing weekly and monthly sales and marketing planners to effectively market and promote the gymnasium and all related areas, including group exercise and personal training;
• Configuring daily, weekly and monthly reports regarding contacts, appointments, presentations and sales of all sales consultants;
• Actively engaging with the sales team to set daily, weekly and monthly targets and continuously driving and managing these processes;
• Proactively recruiting for sales consultants and customer care assistants on an ongoing basis;
• Providing leadership and management to all sales and customer care staff in the gymnasium;
• Ensuring that effective training and development plans are in place for all sales and customer care staff for all internal and external training interventions;
• Ensuring that all staff adheres to the company’s financial and human resources policies and procedures at all times;
• Assisting the general manager with any other ad hoc projects.

Job Requirements/Pos Vereistes

• Related qualification in sales, marketing, or advertising is essential (relevant in-house qualifications will also be considered);
• At least six years’ work experience, preferably in sales, marketing and / or advertising;
• The ability to speak in front of large target audiences;
• Computer literate (Microsoft Office - especially in Excel);
• Excellent planning, administrative and organisational skills;
• Passionate about providing service excellence;
• Excellent attention to detail;
• Excellent written and verbal communication skills;
• The ability to thrive in a team within a diverse work environment;
• Good conflict management skills;
• Willingness and availability to work after hours and on weekends.

Recommendation/Aanbeveling

• Fitness Industry-related qualification and experience;
• Previous experience in managing a diverse team will be a distinct advantage.

• Devising appropriate strategies to actively market the gymnasium and the different product offerings to the pre-identified target markets in and around Stellenbosch, with specific emphasis on digital marketing strategies;
• Providing sales and marketing assistance to the gymnasium located at the Tygerberg Medical Campus as well;
• Establishing, managing and monitoring the development and the successful implementation of all sales, advertising and marketing strategies, including social media channels;
• Ensuring that the Standard Operating Procedures (SOP’s) are developed, established and implemented across the sales and customer care departments within the gymnasium;
• Establishing and implementing weekly and monthly sales and marketing planners to effectively market and promote the gymnasium and all related areas, including group exercise and personal training;
• Configuring daily, weekly and monthly reports regarding contacts, appointments, presentations and sales of all sales consultants;
• Actively engaging with the sales team to set daily, weekly and monthly targets and continuously driving and managing these processes;
• Proactively recruiting for sales consultants and customer care assistants on an ongoing basis;
• Providing leadership and management to all sales and customer care staff in the gymnasium;
• Ensuring that effective training and development plans are in place for all sales and customer care staff for all internal and external training interventions;
• Ensuring that all staff adheres to the company’s financial and human resources policies and procedures at all times;
• Assisting the general manager with any other ad hoc projects