Sales enablement manager (technical and product)

at  Writer

ABOUT WRITER

AI your people will love. That’s our vision, and it contains multitudes :-)
AI
your people
will love.
We’re filling a big need for generative AI built ground-up for the needs of enterprises and embraced by their teams. As generative AI became a board-level initiative almost overnight for most enterprises, our market matured dramatically and we benefit from that tailwind. Our product is highly differentiated, our roadmap is transformative, and our customers are happy and vocal.

ABOUT THIS ROLE

Our ideal technical and product-focused sales enablement sr. manager is someone who can help our sales team become AI subject-matter experts and trusted advisors who understand the AI landscape, our product capabilities and how they drive positive business outcomes, and the customer’s industry deeply. This is how we’ll enable our team to help shepherd prospects through transformational AI projects. Our average deal sizes are 6-figures and are driven by solution-selling in mid-market and enterprise segments.
This role will be responsible for enabling our internal Go-to-Market teams on new product releases, the benefits of new features, and how to effectively demonstrate them to customers. You’ll play a critical role in ensuring our teams have the technical knowledge and skills to win deals and drive customer success. If you love to ship impactful work, collaborate, and iterate quickly, be provided real, tactical feedback, and have your perspective and intuition trusted to leave your imprint on Writer, this is the right role for you.
Lastly, this is a new role at Writer, so we’re looking for someone who can both plan for the future and execute for the present.

YOUR RESPONSIBILITIES

• Develop and deliver technical and product enablement programs for the sales team, including contributions to new hire onboarding, training sessions, workshops, and supporting enablement content and job aids
• Collaborate with product management and marketing teams to understand new product releases and features, and translate them into sales-ready frameworks, enablement content, and messaging
• Create and maintain vertical-focused demo environments and assets, ensuring they are tailored to specific industry needs and aligned with sales strategies
• Train sales teams on how to effectively demonstrate product features and articulate their value to customers
• Provide ongoing support and coaching to sales teams, addressing technical questions and challenges related to product positioning and demonstrations
• Collaborate with cross-functional teams to gather feedback from sales teams and customers, and incorporate it into enablement strategies
• Stay up-to-date with industry trends, competitive landscape, key verticals, and customer needs to continuously enhance sales enablement programs and materials

METRICS YOU’LL REVIEW OR BE ACCOUNTABLE FOR

• Sales team’s proficiency in new product releases and features
• New hires days and number of attempts to complete demo certification
• Sales velocity - ASP x win rate x cycle times