Scientific Marketing Manager (Healthcare Professional Marketing Manager)

at  Johnson Johnson

WHO WE ARE

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made up with 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.
What You Will Do
As head of the Scientific Marketing Team, you will assume the responsibility for the execution of a strategic plan for the clinical marketing components of strategic growth product lines through partnering with key stakeholders.
Below is the role and responsibilities and requirements of a Scientific Marketing Manager role.

Key Responsibilities

• The Scientific Marketing role assumes the responsibility for the development and execution of a strategic plan, for the clinical marketing components of strategic growth product lines that is part of their portfolio through partnering with key stakeholders.
• Drive awareness and continued enthusiasm for products and company via incorporating tailored messaging into HCP education and engagement programs.
• Develop and implement HCP engagement strategy by analysing HCP education needs, performing market segmentation, and partnering with the sales team to develop and execute peer-to-peer education events.
• Create and refine educational/training programs for HCPs (pharmacists and doctors) and HCP sales team including live education events, online education, case studies discussions etc
• Support new product launches and local brands from a scientific perspective by developing effect content for sales eDetail aids and other relevant marketing material. A key role of this job is to develop influential market messaging from the clinical data and drive distillation messages to key stakeholders, such as Brand Teams and Sales Teams.
• Implement HCP marketing strategy for regional brands, localising sales eDetail aid and other marketing materials.
• Develop and conducting product training for both internal sales team and for external HCPs education opportunities e.g. pharmacist conference.
• Working closely with Medical Affairs to identifying regional opinion leaders, developing presentation materials, and supporting the sales team to execute speaker events. Create a KOL network in the region and be single point of contact for consultancy work / contracts with the KOLs.
• Attend and support company activities at relevant scientific and technical meetings and conferences.
• Consult with the medical affairs team to determine and manage the post-market studies strategy. Support oral and written presentations of clinical results for approved products only that are on label

Qualifications
What We Are Looking For

Required Qualifications

• PHD in Chemistry, or Biology or Life Sciences.
• Minimum 5 years of experience in healthcare industry.
• Excellent presentation, verbal, written communication skills.
• Communication, relationship-building, and project management skills are critical to success.
• Ability to analyze and communicate clinical study designs and results, including basic knowledge of biostatistics. Proficiency in clinical literature search desired.
• Proven ability to successfully manage multiple projects in a dynamic environment with a sense of urgency.
• Willingness to “roll up sleeves” to perform at all levels and assist in areas outside of core responsibilities.
• Strong strategic thinking and analytical skills.
• Excellent written, oral, and presentation communications skills.

• The Scientific Marketing role assumes the responsibility for the development and execution of a strategic plan, for the clinical marketing components of strategic growth product lines that is part of their portfolio through partnering with key stakeholders.
• Drive awareness and continued enthusiasm for products and company via incorporating tailored messaging into HCP education and engagement programs.
• Develop and implement HCP engagement strategy by analysing HCP education needs, performing market segmentation, and partnering with the sales team to develop and execute peer-to-peer education events.
• Create and refine educational/training programs for HCPs (pharmacists and doctors) and HCP sales team including live education events, online education, case studies discussions etc
• Support new product launches and local brands from a scientific perspective by developing effect content for sales eDetail aids and other relevant marketing material. A key role of this job is to develop influential market messaging from the clinical data and drive distillation messages to key stakeholders, such as Brand Teams and Sales Teams.
• Implement HCP marketing strategy for regional brands, localising sales eDetail aid and other marketing materials.
• Develop and conducting product training for both internal sales team and for external HCPs education opportunities e.g. pharmacist conference.
• Working closely with Medical Affairs to identifying regional opinion leaders, developing presentation materials, and supporting the sales team to execute speaker events. Create a KOL network in the region and be single point of contact for consultancy work / contracts with the KOLs.
• Attend and support company activities at relevant scientific and technical meetings and conferences.
• Consult with the medical affairs team to determine and manage the post-market studies strategy. Support oral and written presentations of clinical results for approved products only that are on labe