Senior Account Executive

at  Refactored

CRAFTING MARKETING LEADERSHIP – ONE CLIENT TEAM AT A TIME

At Refactored, we believe in marketing’s ability to drive business results and organizational change. We also believe that a creative agency can be a powerful accelerator for building and supporting effective internal marketing teams. By helping our clients mature their approach to marketing, they elevate their practice to a leadership position within their organization. We aim to solve today’s challenges while providing strategies and solutions that build greater capability, improve marketing’s performance, and ensure our work together has a lasting positive impact on their business. Momentum Begins Here!
Every staff member plays an active and important role in the life of our customers – each delivering their unique contribution to the success of business-critical initiatives. We serve closely with client executives and SMEs, our advice and vision are trusted, and we are the strategic center for digital programs that demand creative thinking, integrated problem solving, and ownership. If you want to take a leadership role in the development of creative solutions that drive bottom line results – then you’ve found your new home.
We are looking for a talented Senior Account Executive to join our team in Northern Colorado to help us serve a growing list of clients.
The Senior Account Executive will primarily work with B2B clients to plan and execute branding and marketing related projects that span website design/development and campaigns from kickoff through delivery. This person directly facilitates communication with clients, internal traffic management, designers, the development team, and on occasion outside vendors - to achieve stated objectives.
The ideal candidate is a knowledgeable marketing strategist, with an agency background, who understands the use of modern marketing techniques, websites, email, social marketing tactics, and the power of brand storytelling. They would also demonstrate an inquisitive mind, the ability to develop solutions with the team, and are highly engaged in meeting the client’s needs and goals.
We are looking for a person who can listen to client needs, assess their core business issues, and have the ability to work with the project team to develop a recommendation for how to improve marketing outcomes.

REQUIREMENTS & RESPONSIBILITIES

• 3+ years of experience at an agency in an Executive Management, Project Management, or an Account Management role
• Self-starting and detail oriented with a strong ownership mindset and passion for doing great work
• Adept at growing and networking within accounts and key agency verticals to build opportunity for the agency
• Strong background in implementing project plans and monitoring progress, resource usage, and quality
• Ability to manage both waterfall and agile projects
• Ability to manage multiple clients/assignments in a fast-paced environment
• Exceptional listening skills and ability to distill client needs and make strategic suggestions that help achieve business goals and objectives
• Strong communication skills and ability to foster a positive, collaborative working relationship with clients and colleagues
• Experience in marketing automation platforms (e.g. Marketo, Pardot, Hubspot, or Eloqua) and content management systems (e.g., Storyblok, Kentico, Contentful, WordPress or other)

Primary Responsibilities

• Think strategically to help translate client goals/needs into clear project plans and deliverables
• Building, driving, and maintaining project and account momentum
• Growing account engagement overtime, managing account maturity, increasing efficiency, and building new opportunities in key areas of focus
• Manage the project schedule and adjust project plans and/or resources as needed - in collaboration with our traffic manager
• Manage project budget and completion/spend rate throughout project lifecycle
• Communicate timely project status updates to client and internal stakeholders
• Lead and collaborate with internal and client-side cross-functional project teams to ensure project success
• Identify and act on potential risks in the project and address them before they interfere with project completion
• Identify and act on potential opportunities to grow project impact for the client
• Being a strong advocate maintaining the overall vision on assigned accounts and projects – and ensuring that all aspects of that vision are achieved to the best of our ability
• In collaboration with other team members, guide and managing specific digital initiatives including:
• Branding and messaging projects
• User experience and Information architecture initiatives
• Website design and development projects
• Content marketing programs
• Digital marketing, social, and paid media program

Additional Responsibilities

• Collaborate on pitches and proposals
• Developing scope of work proposals for new projects and initiatives
• Managing change request processes; including identifying out of scope requests, documenting changes in scope, and developing revised contracts
• Work closely with trusted vendors and client partners to ensure changing resource and project requirements are met and understood
• Coordinate contracts, budgets, NDAs, and other necessary documentation with project vendor