Senior Community Analytics & Project Management Executive

at  Shopee

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Department Marketing
LevelExperienced (Individual Contributor)
LocationSingapore
Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

JOB DESCRIPTION:

• Responsible for social media analytics and projects across SEA and other new emerging markets
• Create structured workflows to navigate new project executions effectively across different markets
• Evaluate market conditions and competitor data to identify emerging trends and to recommend learnings and action points to optimise results
• Provide data-driven, actionable insights and recommendations across all channels (Facebook, X, Instagram, YouTube and TikTok), utilising native platforms and social data aggregation tools
• Develop and maintain automated reporting templates, leading creation of analytics reports
• Work closely with cross-functional teams to provide insight and recommendations about social media campaigns
• Present complex information to a diverse crowd of stakeholders on a regular basis
• Support additional projects as requested

REQUIREMENTS:

• At least 4 years of experience in a marketing related role; Social media agency background is a plus
• Experienced with data analytics in previous role
• Strong data visualisation and presentation skills
• Strong communication and stakeholder management skill

Please refer the Job description for details