Senior Marketing Associate

at  Target Integration

About the Company: Target Integration is an emerging leader in digital transformation and digital adoption, with extensive experience in business consultancy. As experts in business processes and automation, we help empower our clients with insights and clarity. From consultancy and migration to customization and training, we enable them to optimize their operations and reporting, through the implementation of market-leading software. We have a diverse team of creative individuals with a focus on personal development and continuous improvement, where everyone can influence the success of the business and help us reach our joint goals.
We have headquarters in Ireland and a global presence in the UK, USA and India.
We have a diverse team of creative individuals with a focus on personal development and continuous improvement, where everyone can influence the success of the business and help us reach our joint goals.
Website: www.targetintegration.com

JOB DESCRIPTION:

We are looking for a B2B senior marketing associate to join our growing team in Dublin. In this hybrid role, you will work closely with the CMO to create compelling content for nurture campaigns, landing pages, emails, social media and sales literature.
You will plan and execute lead-generation campaigns across various channels and audiences.
You will also have the opportunity to grow your skills by getting involved in events planning and sales enablement. This varied role requires candidates to be creative, organised, comfortable with change and willing to own and run projects.

WHO WE ARE LOOKING FOR

• 3+ years of marketing experience in a B2B role
• B.A. in marketing or a related field (or equivalent work experience)
• Experience working with Hubspot or another marketing tool is desirable
• Some experience of using and managing WordPress websites
• Some experience of using Canva for image creation/editing
• Demonstrable competency in using LinkedIn as a marketing tool
• A clear, concise and engaging writing style
• Proven experience running lead-generation campaigns across multiple channels
• Excellent understanding of the full marketing mix
• Strong organisation skills and attention to detail
• A keen interest in the tech industry and automation
• Experience in SEO and digital advertising is a plus but not essential
  Location: Citywest, Dublin
  Type: Hybrid (3 Days + 2 days remote)

• Draft engaging copy for nurture campaigns, landing pages, emails, social media and sales literature
• Plan and execute lead-generation campaigns across a variety of channels
• Running virtual and in-person events for networking/lead generation
• Manage the email marketing schedule and delivery across Target Integration’s expanding databases
• Maintain partnerships with product companies, trade associations and other organisations; plan joint promotional activities
• Manage and grow Target Integration’s social media presence
• Produce reports on marketing campaigns using Hubspot (or equivalent software) and Google Analytics
• Travel: Occasional travel required to support Target Integration’s team around the UK and Ireland