Senior Marketing Creative

at  Leger Shearings Group

We’re looking for a passionate and highly motivated conceptual thinker to join our Head Office Marketing Team as Senior Creative. If you’re a marketing professional and creative problem solver with a proven track record of high-quality creations, and you’re ready for your next step… then read on!
As Senior Creative, you will play a pivotal role in shaping the visual identity of our marketing collateral, turning business objectives into effective creative briefs, overseeing the entire process, from concept to production. You’ll be part of our in-house marketing team, working closely with the marketing manager and leading the creative thought process and idea generation to present our brand messages in new and creative ways across a multitude of marketing and communication activity, for our full portfolio of brands. The ability to blend creativity with commercial acumen is a must.
Our ever-growing portfolio of European and worldwide holiday experiences offers something for everyone, from escorted holidays by coach, river or rail to specialist tours and holidays focusing on interests such as battlefields, motorsports, hobbies and crafts. The ability to adapt your creative approach to produce engaging and effective marketing collateral tailored to a range of target audiences is imperative. Collaborating with the wider team, you’ll have a comprehensive understanding of the creative process in the advertising world. With the ability to comfortably brief and lead projects, you’ll confidently bring inspiration, new ideas and solutions to the table, proactively offering creative input and knowledge and making sure deadlines are met.
Working in a fast-paced environment, you’ll be confident in making quick changes and adapting ideas to meet the needs of the business and will be able to hit the ground running. Ability to communicate effectively is a must.
We have a fantastic marketing team which is based at our Rotherham Head Office (S60 2XR). Being together in the office gives energy to our creative drive. The successful candidate will be part of this important drive and due to this, this role is not suitable for applicants seeking to work from home, either fully or in part.

KEY SKILLS/EXPERIENCE

• Substantial and demonstratable experience in a marketing/creative environment.
• A creative thinker with a proven track record of creating and executing compelling campaigns across multiple channels.
• Direct response and marketing/sales experience.
• The ability to lead creative briefings and ideation sessions, pushing the team to deliver exceptional creative output.
• A clear communicator with an eye for the detail.
• The ability to create bold and exciting concepts from briefs.
• Strong creative skills and a desire to produce attention-grabbing, effective visuals.
• A good understanding of how brand values can be translated into creative concepts.
• The ability to consistently generate new, innovative ideas that are on-brand and on-brief.
• Comfortable in managing and nurturing other creatives in the team.
• A collaborative approach, with the ability to work at a fast pace on multiple projects.
• Experience in the travel industry would be a distinct advantage.

• Lead, create and execute innovative, creative concepts for marketing projects and campaigns for our brand portfolio, ensuring exciting and on-brand customer experiences considering visual executions.
• Guide our team of designers and collaborate with our wider marketing team in the creative approach and execution to achieve our desired goals.
• Work closely with our marketing team to ensure a sympathetic, customer-focused approach.
• Think creatively to create compelling visuals that connect with our audiences; both new and existing.
• Guide, steer and challenge creative development to produce marketing collateral which is on brief.
• Be the go-to person for inspiration.
• Lead and nurture a team of creatives, providing guidance and support, and fostering a culture of creativity and collaboration.
• Work with all marketing team members to regularly review creative output against KPIs.
• Craft comprehensive and insightful creative briefs that serve as the foundation for our marketing content across various media.
• Ensure our brand messages are presented in new and creative ways across a multitude of marketing and communication activity.
• Create and oversee the development of highly effective advertising campaigns that drive revenue growth and enhance market visibility.
  Job Type: Full-time
  Pay: £35,000.00 per year

Benefits:

• Additional leave
• Company events
• Company pension
• Employee discount
• Employee mentoring programme
• Free or subsidised travel
• Free parking

Schedule:

• Monday to Friday

Work Location: In perso