Senior Marketing Executive
at Cargobase
Singapore, Southeast, Singapore -
Start Date | Expiry Date | Salary | Posted On | Experience | Skills | Telecommute | Sponsor Visa |
---|---|---|---|---|---|---|---|
Immediate | 17 Aug, 2024 | Not Specified | 18 May, 2024 | 2 year(s) or above | Good communication skills | No | No |
Required Visa Status:
Citizen | GC |
US Citizen | Student Visa |
H1B | CPT |
OPT | H4 Spouse of H1B |
GC Green Card |
Employment Type:
Full Time | Part Time |
Permanent | Independent - 1099 |
Contract – W2 | C2H Independent |
C2H W2 | Contract – Corp 2 Corp |
Contract to Hire – Corp 2 Corp |
Description:
WHAT WE OFFER
- Competitive compensation
- A positive no-nonsense / output-driven work environment
- Preserve your autonomy. We’re independent by nature. Each team member is basically a manager of one
- Passionate colleagues in different countries across the globe
- Hybrid work environment (WFH 2 days, on-site 3 days)
Responsibilities:
ROLE SUMMARY
At Cargobase, we’re building a collaborative tool to connect shippers (logistic departments) and freight forwarders to work together on different kinds of freight. From urgent ad-hoc shipment to tenders with a 1-year validity, from invoicing and compliance to reporting & analytics. We offer the full suite and our partners rely on us in their day-to-day operations and we’re looking for a passionate and experienced Digital Marketing Senior Executive to join our team. You’ll play a key role in developing and executing our digital marketing strategy, driving brand awareness, lead generation, and customer acquisition.
IN THIS ROLE, YOU WILL:
- Manage all aspects of our social media presence, including content creation, community engagement, and paid advertising.
- Develop and produce high-quality content (blogs, articles, white papers, etc.) that resonates with our target audience.
- Maintain and update our website and blog, ensuring a seamless user experience.
- Support the execution of integrated marketing campaigns across various channels.
- Create compelling marketing collaterals and sales enablement materials.
- Assist the sales team with event participation and trade conference logistics.
- Utilize HubSpot for email marketing automation, landing page creation, and lead nurturing.
- Work independently and take initiative, demonstrating strong problem-solving skills.
- Collaborate effectively with internal teams (sales, product) to achieve marketing goals.
- Craft clear and concise marketing copy across various platforms.
- Provide clear briefs and manage external creative resources (graphic designers, freelance writers) as needed.
YOU’LL THRIVE IN THIS ROLE IF:
- Minimum 2 years of experience in B2B marketing, preferably in the technology sector.
- Experience with social media marketing, content creation, and content marketing strategies.
- Strong understanding of B2B buyer journeys and lead generation tactics.
- Excellent written and verbal communication skills, with a knack for crafting compelling copy.
- Proficient in design tools like Canva or Illustrator (a plus!).
- Experience with HubSpot for email marketing and landing page creation.
- Ability to work independently and manage multiple projects simultaneously.
- Strong analytical and problem-solving skills.
- Excellent organizational skills and a meticulous eye for detail.
- A team player with a positive and collaborative attitude.
REQUIREMENT SUMMARY
Min:2.0Max:7.0 year(s)
Marketing/Advertising/Sales
Marketing / Advertising / MR / PR
Marketing
Graduate
Proficient
1
Singapore, Singapore