Senior Marketing Executive

at  PHMG Careers

SKILLS & EXPERIENCE

• Marketing experience, ideally with experience within a B2B subscriptions business.
• Expert Salesforce user, ideally with Pardot experience
• An entrepreneurial spirit at home in a fast-paced environment.
• A social media natural – skilled & savvy, intuitively understands the drivers of engagement & results from each platform & platform element.
• Performance Marketing knowledge & understanding.
• Collaborative – a passionate team member and a natural in business partnerships

PURPOSE OF ROLE

As a key member of the PHMG Marketing team you will be working with external agencies to brief, create & implement marketing initiatives with excellence to build brand awareness, deliver considered leads and ultimately grow the PHMG business. You will work closely with Senior Executives, Sales & Client Services and the Engineering/Development teams to deliver successful initiatives that support the business growth ambitions.

You will be expected - through leadership, actions and working in collaboration across the business - to support the delivery of PHMG’s marketing vision:

• Initiate, lead, develop and deliver Marketing initiatives that will enable the business to generate incremental growth.
• Create & lead the development of ‘customer benefit’ focussed initiatives that meet the needs & requirements of our customers ahead of competition.
• Inspire and facilitate a customer-centric mind-set through the organisation.
• Planning & implementation of the Salesforce CRM & Pardot Marketing platform to transform the marketing function support for the business.
• Facilitate high performance teamwork with all internal and external partners.