Senior Marketing Manager (m/f/d)

at  RAK Porcelain Europe

SKILLS / EXPERIENCE

• Bachelor’s degree in marketing, Communications, or a related field; a master’s degree would be an advantage.
• Minimum of 8 years of experience in a marketing position, ideally in the porcelain or hospitality industry.
• Proven experience in developing and implementing successful marketing strategies.
• Strong understanding of digital marketing tools and platforms.
• Creativity and ability to develop innovative marketing concepts and campaigns.
• Excellent communication skills, both written and verbal, with the ability to deliver compelling brand messages.
• Strong analytical skills and experience in analysing data to support decision making.
• Ability to work in a fast-paced and dynamic environment.
• Fluent in German and English, both written and verbal. French would be an asset.
  Please send your application via Moovijob.com.
  In case of positive selection, a certificate of good standing or an extract of the criminal record can be required

• Develop and implement integrated marketing strategies, including digital, social and traditional media channels.
• Lead campaigns from conception to execution, including budget management, content creation and performance measurement.
• Maintain and develop brand identity, including branding materials and brand presence across all channels.
• Collaborate with the sales team to create promotional materials and support sales strategies.
• Market research and competitive analysis to identify market trends and recognize strategic opportunities.
• Organize events and trade show participation to promote the brand and its products.
• Develop and maintain partnerships with external agencies, suppliers, and other relevant stakeholders.
• Monitor, analyze and report on the performance of marketing activities to assess effectiveness and ROI.
• Lead & manage the marketing team.