Senior Research Consultant - Brand Equity & Campaign Evaluation

at  Resources Group AU

I’m looking for a quantitative consumer researcher with experience in brand equity and advertising tracking.
Joining a global leader in brand & advertising insights strategy, this role is to work across Commercial and Government work, with a mixture of brand equity, campaign evaluation and ad hoc work.
We’re looking for a researcher who gets kicks out of tracking projects from a longitudinal perspective observing trends, patterns, and changes. You will enjoy the accurate trend analysis of collecting data over time and identifying short term fluctuation and long-term trends. It will also suit a researcher with strong project management skills, but who also wants the spice of some fascinating ad hoc work!

• Responding to client queries and requests in a timely manner, building rapport.
• Ensure surveys design is consistent with proposal and project specifications
• Ensure data collection runs smoothly within project timelines
• Ensure all data related outputs are accurate and meet client needs
• Production of accurate analysis and comprehensive reporting.
• Build language and reputation as an expert in brand, advertising and marketing research
• Support with ad hoc research projects including strategic presentations
  The focus of the role is on high quality project execution, taking a key role in the planning, development and monitoring of data collection and associated client deliverables.
  You can expect a fun, fast paced agency with a team of c10 superstars collaborating, creatively on a range of clients, projects, and topics across meaningful social topics and punchy commercial outcomes.