Senior SEO Content Writer

at  Receptional

DESCRIPTION

We are looking for a new Senior SEO Content Writer to join our award-winning team, based in Bedford. This is a hybrid position (3 days working in the Office and 2 days working from Home)

Receptional have been named:

• Employer of the Year for Luton & Bedfordshire at the SME Business Awards 2022.
• SBC Marketing & Services Provider of the Year 2022
• Best Agency Culture (Silver Award) 2022 at the UK Agency Awards
• The Financial Services Forum’s Agency of the Year Award 2023

About Us:
Are you looking for a role where your colleagues are bright and engaged, the work is rewarding, and there’s plenty of opportunity for progression? At Receptional, we love working with challenger brands that are changing the world. It means we’re growing fast and looking for enthusiastic people to grow with us.
Receptional are a multi award-winning team of over 50 creative and digital marketers that have been working with some of the UK’s best-known and challenger brands for over 20 years. We offer a variety of services to our clients ranging from one-off projects to multi-channel campaigns.
A major part of our success are the people that work for us. We hire diverse people with potential and enable them to flourish with training and progression with both team and individual training budgets to support your growth. This is a company where you can build a career, we are long-term focused and reward great performance with clearly defined career progression paths.
We place culture at the centre of our business with an array of annual initiatives ranging from charity to social events. Work / life balance is of utmost importance to us. We believe in providing a supportive and collaborative environment to enable you to reach your full potential.

SKILLS KNOWLEDGE AND EXPERTISE:

Essential Skills:

• Hubspot Certified
• Skilled in MS Office (Word, Excel, PowerPoint & Outlook)
• Able to effectively use Google Sheets and project management software, such as Meistertask
• Understand in-depth principles of keyword research
• A high understanding of best practices for metadata
• Good understanding of relevant technical SEO
• Excellent understanding of SERPs and how to optimise content
• A passion for writing with the ability to create different forms of content
• Previous experience of creative or copywriting
• Ability to evidence writing to a high-quality standard
• A positive attitude with good verbal and written communication skills
• Ability to work either independently or as part of a team as required
• Organised with good time management skills and the ability to meet deadlines

Non-Essential Skills:

• Previous experience of line management
• Degree in Journalism or similar is preferred but not essential
• Ability to write in different languages

ABOUT RECEPTIONAL

Founded in 1999, shortly after Google, Receptional is an award-winning agency that’s remained at the forefront of digital marketing for over 20 years.
A team of 50+ creative and technical marketers, we’re a dynamic, forward-thinking bunch that believes in being transparent, collaborative and curious.
We promise to deliver Smarter Digital Thinking for our clients, through our proprietary tools, customer insights and talented team. Together, these enable us to deliver industry-leading results at speed.

Our purpose is to create Better People, Better Lives. It means we:

• Hire people with potential and enable them to flourish;
• Contribute research and insights that drive industry change; and
• Get involved in Bedfordshire life, supporting local causes such as the King’s Arms Project and Woodgreen Pets Charity.

Our approach has been recognised by Investors in People accreditation and a UK Company Culture Award.
Receptional constantly aims high and finishes higher. Our work has been frequently rewarded in recent years, resulting in us being named Search Agency of the Year by The Drum and Best Integrated Search Agency at both the UK and European Search Awards.
We work across diverse sectors and are proud to have unmatched experience in sports, gaming and financial services. Our clients include: Away Resorts, Betdaq, Bill Plant Driving School, Bright Horizons, Casumo, Kiddi Caru, Plus500 and Skilling.

We’re always looking for enthusiastic people to join us across our teams:

• Business Development & Marketing
• Content
• Creative
• HR, Finance & Development
• Operations
• Outreach
• Paid Search & Social
• PR

ABOUT THE ROLE:

As a Senior SEO Content Writer, you will work as part of the Content Team providing support to both the Content Manager and junior members of the Team. You will display the ability to write high-quality, relevant and timely content to an excellent standard in the required tone of voice as per the client’s brief. As part of the role, you will also proofread and sub-edit other colleagues’ work. You will lead ideation sessions and carry out effective and efficient research to enable you to demonstrate an excellent understanding and specialist knowledge of niche and target audiences.
You will attend client calls and meetings on a regular basis, contributing to and delivering reports. You will create and deliver content for pitches and proposals. As part of the role, you will also be responsible for the management of junior team members, imparting your expert knowledge, offering support and producing development plans as required. You will be a specialist in creative content and SEO copywriting, understanding the fundamentals of the relevant service area and how these coordinate with other teams in the wider business.

KEY RESPONSIBILITIES:

• Writing very high-quality, relevant, and timely content to a good standard ensuring it adheres to the style guide and is written in the appropriate TOV
• Lead and positively participate in ideation sessions for the writing of content, pitches and proposals.
• Produce internal resources and marketing material for the content team and the wider business based on research or training
• Write or repurpose content for international markets
• Attend client calls/meetings as required
• Proof and sub-edit colleague’s content to a good standard
• Carry out effective research, gaining a good understanding of niche and target audiences to aid with content creation
• Contribute to client content calendars
• Be proactive with personal development. Attending training courses to aid development. Constantly be looking to expand subject knowledge.
• Attending industry-relevant events as required.

Our purpose is to create Better People, Better Lives. It means we:

• Hire people with potential and enable them to flourish;
• Contribute research and insights that drive industry change; and
• Get involved in Bedfordshire life, supporting local causes such as the King’s Arms Project and Woodgreen Pets Charity