Senior Specialist, Content Marketer (24 month term)

at  Payments Canada

Payments Canada’s purpose is to make payments easier, smarter and safer for all Canadians. We care deeply about our employees’ well-being and are committed to providing a flexible, hybrid work environment that supports in-person connection and remote work.
|Get to Know Us
We are a unique organization situated at the centre of Canada’s payments ecosystem. We own and operate payment systems that process hundreds of billions of dollars worth of payment transactions every business day. We convene ecosystem participants to discuss their multiple and diverse interests and ideas, and to navigate industry-level challenges. We adhere to a set of values that in themselves are tensions: Inspire Trust, Build Community and Enable Change.

PAYMENTS CANADA - WHERE OUR COUNTRY CONNECTS:

https://www.youtube.com/watch?v=czEJQ0jhqIU
|Our Culture
We are a collaborative, diverse and passionate group of individuals. We support one another, make impactful contributions to the organization, and develop and nurture meaningful connections across our ecosystem!
Come and join us - Where Payments Meets Purpose!
| About the role
The Senior Specialist, Content Marketer, connects modern payments business objectives to targeted audiences through interesting content. As an experienced communications professional, you understand the importance of protecting and bringing awareness to a brand.
You understand the need for strong partnerships, the value of education and awareness and how to reach audiences and open up conversations through a variety of content experiences. You are a highly analytical thinker that keeps the audience top of mind in the development of content. You thrive in an active and demanding environment and value integrated approaches and working together for success. You do things not because they are easy but because they are right and you work to help others reach their best potential. You are passionate about learning and storytelling and are looking to bring your best ideas to life.
We are looking for a talented senior content marketer specialist to join our corporate communications team. Your goal will be to raise the Payments Canada brand and reputation through strong content strategies that educate, connect and inspire our audiences.
This is a temporary position for a 24 month term.
| What you’ll do

Responsibilities of the Senior Specialist, Content Marketer include:

• Develop the design and implement creative content marketing strategies based on sound methodology in support of Payments Canada’s strategic objectives with a specific focus on modern payments and our current and future payment systems;
• Work closely with internal and external partners to grow interest, awareness and understanding of Payments Canada, particularly focused on the benefits of modern payments and our current and future payment systems;
• Produce high-quality content for a variety of platforms (written, audio and video) by collaborating with subject matter experts, members of the Marketing and Communications team and external vendors;
• Build brand identity and online presence through the creation and dissemination of multimedia content;
• Measure the success of content marketing strategies though sound analytics development, analysis and reporting;
• Provide strategic communications advice to internal business partners and leaders across the organization;
• Develop and maintain productive working relationships, internally and externally;
• Help mentor and develop members of the communications team.

|Minimum Qualifications

• Post-secondary education in communications, journalism, public relations, or related field;
• A minimum of five (5) progressive experience in a marketing and/or corporate communications environment;
• Understanding of web publishing requirements;
• Ability to predict audience preferences with an editorial outlook;
• Experience with SEO and web traffic metrics, social media platforms;
• Proven skills in content marketing, strategic communications and project management;
• Ability to analyze and synthesize complex material;
• Strong knowledge of marketing and corporate communications best practices;
• Highly developed interpersonal skills, team player and demonstrated ability to work effectively with stakeholders;
• A capacity to work well under pressure and respond effectively in a demanding and fast-paced environment;
• Government of Canada Reliability clearance or eligibility to obtain.

|Preferred Qualifications

• Bilingualism (English and French) is considered an asset;

| Salary Range

• Based on qualifications and experience: $93,637 and 117,046.

Please submit your application by May 24, 2024.

| Payments Meets Purpose - What you can expect from us

• Flexible, hybrid (remote/office) environment;
• Competitive compensation package, including annual variable bonus and defined contribution pension plan with employer matching percentage (If eligible);
• Comprehensive health and dental benefit coverage, including mental health coverage, life insurance and a health spending account for you and your dependents (Permanent and temporary employee’s with contracts 12 months & over);
• Paid time off: minimum four weeks paid vacation, sick and personal days, December Holiday Shutdown and Cultural Holiday Observance Days;
• 26 Weeks of paid maternity and parental leave top-up;
• Rewards and recognition program;
• Access to Office Gym Facilities;
• Internal and external professional development opportunities;
• Fun team and organizational events;
• Monthly All Staff Forums led by our Executive Leadership Team.

| Our Diversity, Inclusion and Equity Commitment
At Payments Canada, we are committed to making everyone feel they can be themselves and thrive at work. We will continue to build on a foundation of respect and appreciation for diversity in all forms and collectively create an inclusive and equitable culture where our differences are valued.
We are committed to employment equity and actively encourage applications from women, Aboriginal people, persons with disabilities and visible minorities. If selected for an interview, please advise us if you require special accommodation by emailing hrinfo@payments.ca.
We thank all applicants for their interest in this opportunity. Preference will be given to Canadian citizens and permanent residents. Only selected candidates will be contacted for an interview. Interviews may be conducted virtually or in person

Responsibilities of the Senior Specialist, Content Marketer include:

• Develop the design and implement creative content marketing strategies based on sound methodology in support of Payments Canada’s strategic objectives with a specific focus on modern payments and our current and future payment systems;
• Work closely with internal and external partners to grow interest, awareness and understanding of Payments Canada, particularly focused on the benefits of modern payments and our current and future payment systems;
• Produce high-quality content for a variety of platforms (written, audio and video) by collaborating with subject matter experts, members of the Marketing and Communications team and external vendors;
• Build brand identity and online presence through the creation and dissemination of multimedia content;
• Measure the success of content marketing strategies though sound analytics development, analysis and reporting;
• Provide strategic communications advice to internal business partners and leaders across the organization;
• Develop and maintain productive working relationships, internally and externally;
• Help mentor and develop members of the communications team

| Payments Meets Purpose - What you can expect from us

• Flexible, hybrid (remote/office) environment;
• Competitive compensation package, including annual variable bonus and defined contribution pension plan with employer matching percentage (If eligible);
• Comprehensive health and dental benefit coverage, including mental health coverage, life insurance and a health spending account for you and your dependents (Permanent and temporary employee’s with contracts 12 months & over);
• Paid time off: minimum four weeks paid vacation, sick and personal days, December Holiday Shutdown and Cultural Holiday Observance Days;
• 26 Weeks of paid maternity and parental leave top-up;
• Rewards and recognition program;
• Access to Office Gym Facilities;
• Internal and external professional development opportunities;
• Fun team and organizational events;
• Monthly All Staff Forums led by our Executive Leadership Team