Senior Specialist, Corporate Communications

at  Sun Life

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You’ll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you’ll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

JOB DESCRIPTION:

Are you a communications professional with a passion for storytelling and media relations? If so, then we want you on our team!
Reporting to the Manager, Corporate Communications, the Senior Specialist will support in planning and executing proactive and reactive media relations activities, employee communications, social media content for Sun Life’s Retail Advice & Solutions business. In this role, you’ll be a key member of the team drafting communications, leading event planning and logistics, tracking metrics and conducting analysis, and taking on other strategic projects.
This is a fast-paced and rewarding opportunity for individuals who are skilled in delivering powerful storytelling and are looking to accelerate their career as a well-rounded communications professional. In addition to the skills below, we’re looking for an enthusiastic team player who is proactive, positive and proven in their ability to roll up their sleeves and get the job done.

• Collaborate with the Manager to develop and execute external and internal communications strategies for Sun Life’s Retail Advice & Solutions’ business
• Draft and implement internal employee communications including intranet articles, e-mails, Workplace by Facebook posts and presentations
• Draft and co-ordinate communications tactics and logistics for internal events including employee Town Halls and Leadership Summits
• Identify key media opportunities for advisor and leadership spokespeople and generate proactive and timely pitches
• Assist in media content creation including media briefs and news releases
• Develop social media content including LinkedIn posts and thought leadership pieces
• Ensure smooth execution of communications tactics including managing deadlines and approvals, translation, publishing, tracking results and effectiveness
• Help ensure metrics are in place to track results and effectiveness of communications activities