Senior Strategy Consultant

at  VML MAP

Would you like to develop customer-centric marketing, loyalty and CRM strategies for some of the world’s strongest brands? With a large and growing portfolio of clients, we are looking for a proactive and business savvy Senior Strategy Consultant who would like to pursue professional and personal development within data-driven strategy formulation and customer-centric consulting! Have we caught your attention? Then continue reading!

A LEADER IN PERSONALIZED CUSTOMER EXPERIENCES

VML MAP is a world-leading Centre of Excellence that helps large businesses humanize the relationship between the brand and the customer through hyper Personalization at scale, Marketing Automation and CRM.
With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world’s most admired brands to help them on their transformation journey to becoming truly customer centric.

• Defining clients’ future digital marketing strategies by applying strong analytical skills and be able to draw accurate and insightful recommendations across topics like CRM strategy, vision statement, value proposition and life-cycle optimization, omni-channel strategy, loyalty programmes, B2B lead management, opportunity mapping and roadmap developments.
• Taking ownership of the development and day-to-day management of client deliverables and presentations with a strong visual aesthetic and strategic rigor.
• Conducting interviews and workshops with external and internal stakeholders.
• Developing strategy papers for executive management, playbooks, business review reports and other presentations.
• Developing value cases, measurement frameworks, benchmarks and KPI reports.
• Supporting our client teams and clients in the transformation/implementation of organisational changes, including understanding risks, mitigating actions, stakeholder management and change communication.
• Supporting our client and growth team with sales and new business development.
• Developing Point of Views, act as Subject Matter Expert and share best practices to both internal and external stakeholders