Senior Technical SEO Manager

at  Gravity Global

Gravity Global is the world’s most awarded marketing consultancy specialising in brands operating in complex markets. Led by strategy, innovation, technology, data and creativity, we create brand-and-demand marketing programmes that drive transformational growth for our clients.
With 14 wholly owned offices across the US, Europe, and APAC, you can develop a truly global career in a rapidly scaling organisation.
As part of Gravity Global’s Digital Experience division – which also includes web development, CRM, marketing automation, social media and CRO/UX – our SEO team of 20+ experts work with global brands to improve their visibility in search and drive commercially-focussed growth.
The SEO team comprises strategic client leads, technical SEO specialists, on-site SEO specialists, Digital PR specialists and SEO analysts who all collaborate on driving effective organic search campaigns for forward-thinking clients in a variety of B2B and B2C industries.

SKILL REQUIREMENTS:

• Significant proven experience in technical SEO, with a successful track record of driving organic growth.
• In-depth knowledge of SEO industry best practices, search engine algorithms, and ranking factors.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, Semrush, Ahrefs, Screaming Frog, Deepcrawl etc.
• Ability to research, absorb information from online resources and then identify and implement new techniques and processes to ensure clients retain and build search rankings despite search engine algorithm updates.
• Ability to prepare and present compelling technical SEO analysis to client stakeholders.
• Commercial acumen, with the ability to understand and make appropriate decisions around client profitability and growth opportunities
• Experience with working with project management tools such as Asana, Jira and writing clear technical change-requests/briefs.
• Strong analytical and problem-solving skills.
• Excellent, persuasive verbal and written communication skills.
• Familiarity with HTML, CSS, JavaScript, and web development concepts.

ABOUT THE ROLE

Gravity Global is seeking a Senior Technical SEO Manager to join our growing SEO team, leading on technical aspects of website optimization for global enterprise brands. Our ideal candidate will have a deep understanding of SEO algorithms and tech, a proven track record of providing SEO recommendations that led to successful client growth, and the ability to work as part of a global team to achieve ambitious goals.
You’ll work closely with colleagues and client stakeholders to analyse, identify and resolve barriers to organic search performance by providing expert advice and recommendations around the areas of search algorithm updates, crawlability & indexation, website architecture, site performance, hreflang and international strategy, algorithmic risk factors and wider SEO best practices.
You will be passionate about providing the best service possible to clients and ensure that you and your team’s skills and knowledge remains at the cutting edge of SEO, with the opportunity to coach and mentor more junior members of the team. You will project a warm, engaging personality and demonstrate the ability to win over others, whether they are clients, colleagues, or business partners.

KEY RESPONSIBILITIES:

• Technical SEO Site AuditsPerform technical SEO audits of client websites to identify and address issues that may affect organic search performance, such as crawlability, indexation, site speed, mobile-friendliness, internationalisation and structured data markup.
• Work closely with SEO content creators Digital PR, developers, and both agency and client marketing teams to ensure alignment between technical SEO efforts and overall client business goals.
• Technical SEO consultancyDeliver expert technical SEO insight and recommendations for a portfolio of clients, providing best practice SEO advice to client stakeholders and working with development teams (either within Gravity Global, client teams or third party suppliers) to resolve issues we’ve identified. This may include working directly in client’s CMS systems to implement tweaks.
• Site Speed OptimizationCollaborate with internal or client development teams to improve website speed, considering factors like image compression, code minification, and leveraging browser caching.
• Monitor and Analyse SEO PerformanceUtilize SEO tools to monitor website performance and identify areas for improvement. Analyse data to make informed recommendations and adjustments to the technical SEO strategy.
• Innovation and Departmental DevelopmentStay informed about industry trends, search engine algorithm updates, and emerging practices in technical SEO, and work closely with Technical SEO to identify and implement innovations in service delivery and processes.
• Collaboration with other teams
• Reporting and communication
• Provide regular reports on technical SEO performance, highlighting achievements and areas for improvement.
• Communicate technical SEO strategies and recommendations to non-technical stakeholders.
• Be involved in new business development by providing robust, commercially focussed insight, and to be on pitch meetings as required.
• Review and ensure that technical SEO outputs by more junior colleagues in your team align with SEO best practices and do not negatively impact other aspects of a client’s website, and that our activity is aligned with the overarching SEO strategy and client’s business objectives.
• Pitching for new business
• Training and MentorshipProvide guidance, mentorship and leadership to more junior colleagues in the Technical SEO team, supporting the Technical SEO in ensuring team evolution, growth and alignment with world-class best practices.
• Quality Assurance