Shoppable Media Strategist

at  Ampush

Tinuiti is a performance and data-driven digital marketing leader, focused on every aspect of the customer journey across the quadropoly of Google, Facebook/Instagram, Amazon, Apple, and beyond. We believe success requires specialization across all channels, and our offerings cover the full spectrum from paid to earned to owned media. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
Flexible Hybrid Schedule: Initially, enjoy the best of both worlds with a minimum of two days in the office (Mexico City). We are committed to evolving towards full remote support, offering you the ultimate work-life balance in the near future.
Dynamic Onboarding Path: Initially, you may join us through an Employer of Record (EOR) arrangement. This is a stepping stone towards becoming a full-fledged Tinuiti team member as we streamline our onboarding process to integrate you seamlessly into our family.
English Proficiency: Fluent English is essential for this role, enabling you to thrive in our dynamic, collaborative, and international environment.

What you’ll be doing:

• Serve as the client lead to ensure business strategies and objectives are successfully achieved
• Campaign and bid management of Shopping engines, such as Google Shopping, Microsoft Product Ads or Comparison Shopping Engines (Connexity)
• Support other media channels with feed-driven strategy to help provide a more holistic approach and connect our Shoppable programs
• Implementing key divisional projects across applicable accounts
• Create, manipulate, and manage product feeds used for Shoppable programs
• Daily use of third-party feed management platforms
• Audit product feeds and point out issues and recommendations
• Regularly review cross-channel performance to find opportunities for cross-team collaboration
• Mentor junior team members on client relationship building and campaign management
• Lead large accounts while delegating tasks and supporting junior team members
• Serve as a leader on the Shoppable Media team by hosting trainings to further the development of customer service and approach to strategy

Requirements:

• 5+ years of experience managing performance of Shoppable programs or other digital marketing channels
• 2+ years of experience working with product feeds
• Experience with third-party feed platforms like Feedonomics
• Experience in handling large product feeds – over 100k SKUs
• Advanced Microsoft Excel
• Travel up to 25% depending on client needs
• Advanced in Powerpoint / Google Slides
• Advanced in Google Merchant Center
• Experience with bid management platforms like SA360 & Kenshoo/Skai

• Serve as the client lead to ensure business strategies and objectives are successfully achieved
• Campaign and bid management of Shopping engines, such as Google Shopping, Microsoft Product Ads or Comparison Shopping Engines (Connexity)
• Support other media channels with feed-driven strategy to help provide a more holistic approach and connect our Shoppable programs
• Implementing key divisional projects across applicable accounts
• Create, manipulate, and manage product feeds used for Shoppable programs
• Daily use of third-party feed management platforms
• Audit product feeds and point out issues and recommendations
• Regularly review cross-channel performance to find opportunities for cross-team collaboration
• Mentor junior team members on client relationship building and campaign management
• Lead large accounts while delegating tasks and supporting junior team members
• Serve as a leader on the Shoppable Media team by hosting trainings to further the development of customer service and approach to strateg