Social Media Assistant

at  Workman LLP

EQUAL OPPORTUNITIES

We are an equal opportunities employer, and it is our policy is to recruit a diverse workforce and follow the guidelines of the Equality Act 2010
This job description does not form part of your contract of employment and the duties may be amended from time to tim

AN EXCITING AND HAND-ON POSITION WHICH SITS WITHIN WORKMAN ACTIVATE’S PLACEMAKING TEAM, DELIVERING THE DESTINATION MARKETING SERVICE. THE ROLE WILL INVOLVE IMPLEMENTING PERSONALISED DIGITAL MARKETING PLANS ACROSS A WIDE VARIETY OF CLIENTS PROPERTIES

The Destination Marketing service specialises in delivering integrated marketing programmes aimed at driving footfall, increasing spend and connecting the destination to the local community.
The role will require regular and direct communication with internal property managers and onsite staff to help organise, facilitate and deliver the properties marketing activities

WHAT MATTERS MOST IN THIS ROLE

Building and maintaining close professional relationships with clients, tenants and colleagues is paramount to your success. Pro-activeness and going above and beyond is expected.
You will form part of the team who will create social media content plans for each scheme’s social media channels including Twitter, Facebook, Instagram, TikTok and LinkedIn.
You will need to have the ability to think outside the box and produce creative and innovative ideas.
You will be responsible for posting and monitoring daily content on these social media platforms as well as collecting data and evaluating analytics to report back to the client.
Managing multiple projects and working to different deadlines is essential.
A key interest in developing social media channels is also essential in this ever-constant developing market. Experience in content management systems such as Hootsuite, Wordpress and other CMS platforms is beneficial.

OTHER DUTIES WILL INCLUDE:

• Creating and delivering e-newsletters to relevant groups
• Help grow consumer databases for future projects
• Working knowledge of Web analytics and Google analytics
• Experience of using Content Cal, Hootsuite, Sprout Social, Google Analytics, Mailchimp and Canva is desirable