Social Media Director

at  Cardilogix

JOB OVERVIEW

• Date Posted: Posted 11 hours ago
• Location: Johannesburg, Gauteng
• Job Title: Social Media Director
• Education Level: Bachelors Degree
• Job Level: Management
• Minimum Experience: 8 - 10 Years

MINIMUM REQUIREMENTS:

• Proven knowledge and experience in the fundamentals of classical marketing
• In-depth knowledge and application of content marketing theory
• Excellent communication skills
• Demonstrated understanding of social media platforms, their unique audiences and how to use them to maximize branding and marketing efforts
• Exceptional time management skills and interpersonal relations
• In-depth knowledge of analytics software, content management systems and SEO tools
• Social Media Marketing and Social Media Optimization (SMO) skills
• Bachelor’s degree in marketing, communications, or related field
• Min 8 years exp in social media marketing or digital essential.

As a Social Media Director, you will be responsible for :

• Overseeing social media managers x 3
• Plan, design, implement and monitor social media marketing campaigns.
• Create, curate and manage social media content, including text, audio, visual and multimedia formats.
• Engage users with prompt responses, organize competitions, ask questions and cultivate relationships.
• Monitor social media trends, including developments in design, applications, strategy and innovation to stay relevant and effective.
• Create comprehensive marketing plans to boost brand image, increase customer engagement and improve conversions.
• Design, implement and manage social ad campaigns integrated into the company’s strategic marketing plans.
• Track social media campaigns’ key performance metrics to maximize results and report progress to management.