Southeast Asia (SEA) & India Hematology Commercial Launch Lead

at  Johnson Johnson

Johnson & Johnson is currently seeking a Southeast Asia (SEA) & India Hematology Commercial Launch Lead to join our Innovative Medicine SEAI Marketing Regional Team.
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
This new role will report to the Associate Marketing Director, SEA & India and will be responsible for the pre-launch marketing of the hematology pipeline asset within SEA & India Hematology TA. This person will champion the pre-launch activities and work in close collaboration with regional and local teams to develop, shape and execute marketing strategies in alignment to brand’s portfolio positioning. He/she will drive the overall governance and cadences for the planned pipeline assets for the next 12-24 months and manage critical projects through to completion ensuring timely delivery.

Job Responsibilities

• Develop strategic launch plan of Hematology assets in SEA, based on stakeholder inputs with proposed milestones and conduct performance tracking/ monitoring including any required action planning.
• Participate with global, regional, and local discussions to ensure strong alignment with strategic direction or portfolio.
• Partner with internal stakeholders (Medical, Market Access, Regulatory etc) to ensure effective development and implementation of strategies.
• Develop working relationship with KOLs and other external stakeholders to capture insights and develop plans for launch preparation.
• Conduct market research and gain insights on industry trends, competitive intelligence, and market practices.
• Experience with the launch excellence framework and coordinate cross-functional launch readiness efforts.
• Manage vendors to execute on tactics (Develop marketing materials, work with public relation agency on promoting disease/treatment awareness to the public)

QUALIFICATIONS

• Minimum bachelor’s degree with preference for degrees in Pharmacy, Life Sciences or Biology
• Minimum 5 years of pharmaceutical/medical device marketing experience
• Experience in the field of hematology will be an added advantage.
• Experience in regional scope will be an added advantage.
• Experience managing complex projects and executing on marketing plans.
• Excellent interpersonal & communication skills
• Demonstrated track record of successful product launch and / or sustained commercial growth.
• Good team-player with strong interdependent collaboration partnership
• Strong analytical skills
• Results oriented with high sense of urgency
• High integrity, ethical & professional
• Independent, self-driven and change agent

• Develop strategic launch plan of Hematology assets in SEA, based on stakeholder inputs with proposed milestones and conduct performance tracking/ monitoring including any required action planning.
• Participate with global, regional, and local discussions to ensure strong alignment with strategic direction or portfolio.
• Partner with internal stakeholders (Medical, Market Access, Regulatory etc) to ensure effective development and implementation of strategies.
• Develop working relationship with KOLs and other external stakeholders to capture insights and develop plans for launch preparation.
• Conduct market research and gain insights on industry trends, competitive intelligence, and market practices.
• Experience with the launch excellence framework and coordinate cross-functional launch readiness efforts.
• Manage vendors to execute on tactics (Develop marketing materials, work with public relation agency on promoting disease/treatment awareness to the public