Sr. Interactive Designer, Ad Innovation

at  Dow Jones

JOB DESCRIPTION:

Wall Street Journal | Barron’s Group (WSJ|BG) is looking for an experienced interactive designer for the Ad Innovation rich media studio. This person will be primarily responsible for post-sale custom ad unit production, while contributing to pre-sale ideation, concept design and proprietary ad format development.
The ideal candidate will be solutions-driven, proactive, and passionate about creating elegant ad experiences. They will be an advocate for innovation and help accelerate WSJ|BG’s position as an industry leader in rich media.
With input from the Ad Innovation Executive Director and Sr. Interactive Design Manager, the candidate will be responsible for the production lifecycle of assigned client campaigns (working primarily within Celtra), while contributing to the team’s roadmap of new ad products and implementing best practices for performance and efficiency.
Primary responsibilities:

Develop Competitive Custom Templates

• Produce responsive ad templates, inclusive of design, layout, functionality, and custom event tracking
• Establish and execute best practices for performance, speed and scalability
• Collaborate on streamlined ad creative specs for client asset deliverables
• Incorporate polite user experiences while adhering to WSJ|BG best practices of standards and ethics
• Work with the interactive design manager to execute new ad template rollouts and meet roadmapped goals
• Proactively develop ongoing knowledge base of new capabilities and products within the Celtra ecosystem

Manage Production and Workflow

• Assist in defining and supporting an optimal workflow for the interactive design team
• Collaborate with the Project Management team to service client requests seamlessly throughout campaign builds
• Implement streamlined custom event tracking when applicable for consistent performance reporting
• Set & contribute to best practices for campaign mocks, wireframes and storyboards
• Contribute to ideation for high-stake and complex client requests
• Leverage expertise to execute on quick-turnaround requests
• Operate with a sense of urgency and professionalism

Qualifications:

• 5+ years of relevant design and ad product development experience
• Knowledge of Celtra or comparable interactive studio platforms, inclusive of template management and custom event tracking implementation
• Portfolio featuring past work and experience with ad templates
• Stand-out understanding of intuitive UI/UX
• Excellent communication and presentation skills, with ability to articulate design decisions clearly and persuasively
• Enthusiastic, professional demeanor and experience working in a client-oriented setting (internal or external)
• Experience navigating advanced features (such as location- and time-based personalization)
• Comprehensive project management and experience in executing multiple projects simultaneously
• Familiarity with publishing and testing ad units to web environments
• Background in digital advertising is a plus
• Experience with the following is a plus:
• Web & App Ad Platforms
• Coding (JS, HTML and/or CSS)
• API integrations and feeds

Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put “Reasonable Accommodation” in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
Business Area: Dow Jones - Media Sales
Job Category: Software Product Engineering
Union Status:
Non-Union role
Req ID: 4152

Please refer the Job description for details