Sr. Marketing Manager - Passion Points

at  LEGO

Billund, Region Syddanmark, Denmark -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate07 Jul, 2024Not Specified08 Apr, 2024N/AGood communication skillsNoNo
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Description:

JOB DESCRIPTION

LI-EH1

Responsibilities:

  • End-to-end global GTM and communication campaigns towards consumers and shoppers, from briefing to playbook and toolbox development as well as execution (Owned, Earned, Shared, and Paid programs)
  • Ensure phenomenal collaboration and alignments with our main global communication partners, including Our LEGO Agency, Regional Brand Leads, and LEGO Branded Channels e.g.
  • Work closely with Regions and Markets to help transitioning the global campaign to a local execution, guiding and helping our collaborators
  • Ensure excellent partnerships with our IP partners through the full communication development process - collaborating closely with the franchise leads and partnerships
  • Lead our LEGO® identity for cross-franchise communication in all channels, ensuring coherence across the full portfolio
    The role is located in Billund, DK.

REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Proficient

1

Billund, Denmark