Studio Manager

at  The Economist Group LTD

Introduction:
This role will assist with managing and trafficking assets for the in-house media buying team in coordination with various internal stakeholders.
It will also support the Senior Studio Manager in running the day-to-day operations of a creative studio managing projects, teams, and resources across TEG businesses such as The Economist newspaper, Economist Impact, Economist Intelligence Unit and Economist Education to ensure the studio’s success and growth.

Accountabilities:

• Being responsible for ensuring the in-house buying team has all the creative assets needed to run their activities. This will include:
• Taking requirements from the team and translating them into briefs for our Creative Team or external agencies
• Coordinating with the Editorial teams including Social, Audio and Video teams to obtain assets that can be used in marketing activities. If required, also leading the production process when the editorial assets need to be amended
• Using engagement data to determine which content will resonate best with target audiences to help influence content requests to editorial team
• Being a go-to contact for media owners such as social platforms in all things connected to creative assets (incl. sourcing creative specs, creative trafficking and approval)
• Being the creative process champion, making sure that the process is being followed and explaining it to others when needed. This includes expert knowledge of our project management platform, Airtable
• Ensuring the Creative Team has all the information necessary to complete a project successfully. This will require Interrogating and assessing creative briefs submitted by marketers and requesting additional information when needed.
• Creating timelines and scheduling milestones for each project taking into account time necessary for review/feedback from the various stakeholders, amends and assets production as well as the creative team capacity during that period
• Being the key contact and liaison between the Creative Team, Marketers (Growth team in particular) and 3rd party partners such as agencies and media owners
• Keeping the key stakeholders including the Creative Director, the Head of Campaign Planning and Execution and EVP of Marketing up to date on all projects
• Ensuring the quality of assets before the final release and managing the storage of assets so they are always accessible and easy to find
• Support Senior Studio Manager in other tasks as required by the business

Experience, skills and professional attributes:

Please refer the Job description for details