Surgical Equipment Specialist

at  Rayner Intraocular Lenses

WHAT EXPERIENCE & SKILLS DO YOU NEED

• Proven track record in surgical equipment sales.
• Proven track record in ophthalmology sales.
• Strong understanding of cataract surgery.
• Ability to work independently and as part of a team.
• Experience of first line technical service.
• Willingness to travel and spend several weeks demonstrating the Sophi range in the O.R.

3.Customer Education

• Educate customers on the features and benefits of the Sophi range of machines

The successful candidate will play a crucial role in promoting, demonstrating, and selling our cutting-edge Sophi Phaco machines to healthcare facilities.
They will also promote a full range of related consumable and disposable products. This position requires a deep understanding of cataract procedures and the operating room environment and a proven track record in medical equipment sales.

1.Formal training

• Successfully complete a formal training and certification program in Switzerland.
• Develop a comprehensive understanding of our surgical equipment portfolio.

2.Relationship Building

• Build strong relationships with key decision makers in healthcare facilities.
• Identify and pursue new business opportunities to achieve sales targets.

3.Customer Education

• Educate customers on the features and benefits of the Sophi range of machines.

4.Quoting and proposal generation

• Work with internal stakeholders to prepare quotations and offerings to customers.
• Facilitate an appropriate pricing strategy for multi-product offerings.

5.Pre-sales:

• Identify cross-selling opportunities from the wider Rayner portfolio.
• Facilitate and lead wetlabs, on site demonstrations.

6.Clinical evaluation

• Demonstrate the Sophi range in the O.R. during live surgery, programming the devices in response to surgeon preference.
• Onboard the O.R. team over a period of several months.

7.After Sales:

• Provide first line technical support to HCPs, facilities, and colleagues.
• Provide post-market surveillance to support MDR.

8.Sales reporting

• Maintain accurate and up-to-date records of sales activities, including customer interactions, sales calls, and pipeline management.

9.Attend conferences and trade shows.

• Represent the company and local and international trade shows where needed.