Traineeship Programmatic Advertising

at  Dept

DIGITAL MARKETING AT DEPT®:

• A group of analytical and performance-driven colleagues that will feel like friends in no-time;
• Good vibes: we’re trusting and believe in creative freedom and autonomy;
• If you grow, we grow. That’s why we’ll cheer you on [and support you] with personal coaching, a development plan and budget;
• Projects that work for you as well as the other way around. From short and snappy to more in-depth: whatever fits your ambition;
• Clients that will make you feel like a proud ambassador, like Netflix, Foot Locker & Philips.
• Best of both worlds: the pros of an international leading agency with the energy of your next door agency.

WHO ARE WE?

We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.

JOB PURPOSE

Programmatic is a cost-effective and impactful way of buying digital media, but only if activated at the right time and to the right user.
The Programmatic team is part of the Creative & Media department at DEPT® NL. Within our paid media teams, our certified programmatic advertising specialists help our clients to effectively purchase digital media which contributes to the client’s goals. Whether through real-time bidding or direct deals with publishers, we make sure to drive the best results.
In our 7-month traineeship, you will learn everything you need to know from our experts to become a Junior Programmatic Consultant. Within the first few weeks, we focus on setting the right foundation for you to specialize in Programmatic Buying later in the traineeship. You will receive a full introduction to the programmatic media landscape and the platforms we use. Lectures on the subjects are given by experienced consultants from our Programmatic Team. We will teach you everything you need to know about setups, data usage, analysis, and reporting so that you will be able to take part in powerful campaigns. Additionally, we’ll teach you everything you need to know to become a successful junior consultant, including time management, goal-setting, and presenting yourself.
We are seeking a highly motivated trainee to join our team and learn everything about the programmatic digital landscape. During your traineeship you will learn how to be responsible for managing programmatic campaigns across multiple platforms, optimizing campaigns for performance, and providing insights and recommendations to clients and team members. This traineeship will cover video, display, digital audio, digital outdoor, and CTV.

KEY RESPONSIBILITIES

• You translate the results into insights, advice and new plans that you can present clearly;
• Manage programmatic campaigns across multiple platforms, including DV360, The Trade Desk, alongside other DSPs, DMPs, and ad exchanges;
• Analyze campaign data to provide insights and recommendations to clients;
• Deliver and present work with data-driven insight and analytics both internally and externally;
• You are constantly looking for the latest developments and opportunities that add value for the customer and are critical of the work we deliver;
• Devise strategies and turn them into best in class tactics for great clients.