Unica Campaign Analyst
at Capgemini
Sydney, New South Wales, Australia -
Start Date | Expiry Date | Salary | Posted On | Experience | Skills | Telecommute | Sponsor Visa |
---|---|---|---|---|---|---|---|
Immediate | 27 Aug, 2024 | Not Specified | 28 May, 2024 | N/A | Regulatory Requirements,Training,Empower,Contractual,Adobe Experience,Transformation,Customer Value,Content Management | No | No |
Required Visa Status:
Citizen | GC |
US Citizen | Student Visa |
H1B | CPT |
OPT | H4 Spouse of H1B |
GC Green Card |
Employment Type:
Full Time | Part Time |
Permanent | Independent - 1099 |
Contract – W2 | C2H Independent |
C2H W2 | Contract – Corp 2 Corp |
Contract to Hire – Corp 2 Corp |
Description:
Responsibilities:
KEY DIMENSIONS OF THE ROLE INCLUDE;
- Design and deliver a program of communications including Marketing, Service and Compliance campaigns using MarTech platforms such as HCL Unica
- Ensure efficient and effective customer contact through campaign execution, including channel specific rules, key customer segmentation and standard inclusion and exclusion requirements.
- Build data flows for single communications or orchestration of customer journeys.
- Work closely with the 1:1 Marketing and Execution Channel Teams to deliver end-to-end customer communications.
- Be a key member of the Campaign Analytics team, supporting each other with peer reviews and knowledge sharing.
- Develop strong ability to translate data insights into practical business recommendations and communicate with stakeholders.
- Use SQL coding to Query databases.
- Ensure a high standard is applied in the design and development of campaigns, focusing on first-time Quality Assurance pass rate.
- Understand the legal, regulatory and policy requirements for usage of customer data, including customer opt-outs, consents & preferences, and privacy considerations.
REQUIREMENT SUMMARY
Min:N/AMax:5.0 year(s)
Marketing/Advertising/Sales
Marketing / Advertising / MR / PR
Sales
Graduate
Proficient
1
Sydney NSW, Australia