Urgent!! Global Brand Communications & Digital Marketing Manager

at  Trust Recruit Pte Ltd

REQUIREMENTS

• Proven experience in brand communication, social media marketing, and content creation.
• Strong understanding of brand management principles and practices.
• Proficiency in website development and optimization.
• Hands-on experience in managing social media accounts and building online communities.
• Excellent communication and interpersonal skills.
• Ability to think strategically while also being detail oriented.
• Strong analytical skills and proficiency in data analysis tools
• Extensive automotive industry experience, preferably in B2B settings.
• Sufficient level of proficiency in Adobe design software for creating engaging visual content across various digital platforms

Develop Brand Guidelines: Craft comprehensive brand guidelines that encompass our brand values, voice, tone, and visual identity. Ensure consistency across all communication channels.
Brand Training: Conduct training sessions to educate internal stakeholders on brand guidelines, ensuring alignment and understanding across departments.
Brand Management: Oversee all aspects of brand management, including setting up brand positioning, defining brand frameworks, and monitoring brand perception.
Communication Guidelines: Establish communication guidelines for both internal and external use, ensuring clarity, consistency, and effectiveness in messaging.
Website Optimization: Review and optimize our website to enhance user experience, drive engagement, and align with brand objectives. Utilize experience in website development to implement necessary changes.
Social Media Content Creation: Create compelling content for social media platforms, tailored to our target audience and aligned with brand messaging. Drive engagement and foster community growth through impactful storytelling.
Social Media Management: Manage our social media channels, particularly focusing on B2B industry engagement. Implement strategies to increase followers, drive traffic, and generate leads.
Community Building: Utilize hands-on experience to build and nurture online communities around our brand, fostering meaningful interactions and engagement.
Digital Campaign Management : Plan, execute, and optimize digital campaigns across various platforms. Utilize data insights to analyze campaign performance and make informed decisions.
Data Analysis: Utilize analytical tools to track and analyze the performance of digital campaigns, social media activities, and website metrics. Generate reports and insights to inform future strategies.